We build the infrastructure for sponsorship
From FMCG product sponsorship (sampling & sales) today to the full sponsoring operating system – our roadmap for the future.
Roadmap
The path there
FMCG Product Sponsorships
Brand Activations
Sponsoring OS
Sponsoring is fragmented
Deals happen through personal contacts, get negotiated in inboxes, managed in spreadsheets, and evaluated by gut feeling. There's no infrastructure.
- No central database for sponsoring opportunities
- Every deal is a one-off – no scaling
- No standard for briefings, contracts, or reporting
- Success is rarely measured, almost never compared
A system where brands and events find, match, execute & learn
We're building the central infrastructure on which sponsoring becomes predictable, measurable, and scalable.
The path there in phases
FMCG Product Sponsorships
The clearest use case with the biggest pain. Events, brands, products – a complete workflow from request to reporting.
- Event discovery & matching
- Product briefings & logistics
- In-hand and sell-through tracking
Brand Activations
Expansion to activations beyond product sponsorships: branded zones, promotions, co-branding activities.
- Activation briefings
- Extended format types
- Performance comparison
Sponsoring OS
The complete operating system for sponsoring: discovery, negotiation, contracts, fulfillment, reporting.
- Full-funnel sponsoring
- Contract management
- Benchmarks & learnings
Ready to make product sponsorships actually run?
Start as an early access partner and shape the future of product sponsorships – with measurable outcomes.